TNS is the Global leader in customer Stakeholder Management research, helping clients to understand and actively manage their company's relationships with interest groups such as customers, employees, distributors, shareholders or the general public.
TNS understands that stakeholder management is not a luxury but a necessity of staying competitive. We provide our clients with quick, clear, strategic insights and unparalleled benchmarks that help them select he right priorities to fix the right things.
We help our clients achieve sustainable, profitable growth by measuring stakeholder experiences, managing internal resources to optimise business performance, and monitoring the market for the impact. This approach provides precise and actionable findings.
Our primary stakeholder management solution is TRI*M™ which is the world's leading measure of stakeholder management, and has a database of over 12,000 studies globally. TRI*M™ helps clients develop strong customer relationships, committed employees and successful relationships with suppliers, shareholders and other stakeholder groups.
More than 1,500 companies, including 51 of the Fortune Top 100, have used TRI*M to manage their stakeholder relationships in over 100 countries.
Structured around a unique concept that we call Power in the Market, Power in the Mind, the Custom Business Management Portfolio brings a holistic understanding to the business management process. With it you can build a complete understanding of how consumers buy products and services and what needs they are fullfilling; how to design and develop products to meet customers' needs; and then how to promote brands with powerful messages that deliver measurable results through advertising, product placement, store design, one-to-one marketing, and sponsorships.
There are four parts to the Portfolio: Retail and Shopper Insights > Stakeholder management > NPD and Innovation > Brand and Communications