How are beer brands finding moments of growth and relevance when people are increasingly conscious about their alcohol intake?
Who is the most popular politician? Excellent results for Groen. De Wever surprised by results N-VA.
Kantar TNS conducted a political poll for VRT and De Standaard.
All results in our detailed report.
Recent studies suggest women influence anywhere between 64-85% of buying decisions, despite this women feel products, advertising and brand experiences are not designed to speak to them.
Bold content, targeted with razor sharp precision that elicits the right emotional reaction in the moment is the key to creating the results your brand wants.
As people increasingly become connected, brands have a greater opportunity to reach them, but marketers are facing a greater risk of delivering an inconsistent brand experience.
Discover how connectivity is reshaping the behaviour of 70,000 people across 57 countries.
Find out more
The TNS Brand Media Monitor 2016-2018 is the 8th edition of this unique multi brand, multi touchpoint and multi target research (first edition in 2000). It is a benchmark for the marketing and media world in Belgium.