Who we are

More about us

What we do

What we do

Our global reach

We are where you are

Intelligence applied

You’re listening but are you learning?

Every day millions of customers share their experiences of products and services on social media.

Opinion Leader - A manifesto for qualitative research

Qualitative research has become a commodity – Rebecca Wynberg sets out a manifesto to reclaim its ability to shape business strategy.

In Focus - Integrated attention planning

Any marketing strategy needs to work with the human brain rather than against it, if it is to be effective.

Find out more about our partnership with UNICEF

Join a winning team. View our latest vacancies

We develop precise plans that identify growth opportunities